LIV’s stars are leaving. Why is a private equity firm still betting $300 Million on it?
In this scenario, the $300 million BC Partners investment looks a lot less like throwing money down the well and a lot more like using LIV Golf as little more than a pawn in a very-well calculated chess move.
Jon Rahm’s LIV exit a reminder that greed is, in fact, not good
Columns, Latest News
Liam Nolan proving slow and steady can win race to DP World Tour
Feature Interviews, Latest News
Byrne continues to move up in Korea
Latest News, Tour News
Comment & Agenda
LIV in perilous position but can’t survive without Bryson
Rather than face their fate, LIV CEO Scott O’Neil has been defiantly behind the launch of LIV 2.0. and DeChambeau’s loyalty to the circuit.
Featured Interviews
Equipment
Keep up to date with the latest releases from all major golf brands.
Srixon launch its all-new ZXi RKT Woods family
The all-new ZXi RKT Woods family, a complete reimagination of the brand’s metal wood line-up engineered to deliver explosive ball speed, refined acoustics, and Tour-validated performance for golfers of every skill level.
Style
TaylorMade Spider ZT Max – Maximum Stability, Three Configurations, One Purpose
In 2025, the TaylorMade Spider ZT set a high bar for what a high-MOI mallet could do. With Spider ZT Max, TaylorMade have taken that foundation and expanded it. Literally.
